Browse Books: Business & Economics / Consumer Behavior

This Is Marketing: You Can't Be Seen Until You Learn to See By Seth Godin Cover Image
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The Human Element: Overcoming the Resistance That Awaits New Ideas By Loran Nordgren, David Schonthal Cover Image
$27.00
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Exactly What to Say: Your Personal Guide to the Mastery of Magic Words By M Phil Jones Cover Image
$14.99
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Misbehaving: The Making of Behavioral Economics By Richard H. Thaler Cover Image
$16.95
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Think like a Brand, Not a Bank: 5 Practical Strategies to Unlock Innovation, Connect with Customers, and Grow By Allison Netzer, Liz High Cover Image
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Exactly What to Say: For Real Estate Agents By Phil M. Jones, Chris Smith, Jimmy Mackin Cover Image
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Buyer Aware: Harnessing Our Consumer Power for a Safe, Fair, and Transparent Marketplace By Marta L. Tellado Cover Image
$29.00
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Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It By April Dunford Cover Image
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Pre-Suasion: A Revolutionary Way to Influence and Persuade By Robert Cialdini, Ph.D. Cover Image
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Emotional Design: Why We Love (or Hate) Everyday Things By Don Norman Cover Image
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Customer Centricity: Focus on the Right Customers for Strategic Advantage By Peter Fader Cover Image
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The JOLT Effect: How High Performers Overcome Customer Indecision By Matthew Dixon, Ted McKenna Cover Image
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